In the News

Hayslett Group Wins Four Awards
in IABC/Atlanta Golden Flames Competition

ATLANTA, OCTOBER 2008 - Hayslett Group LLC, an independent Atlanta-based public relations firm, won four Flame Awards from the International Association of Business Communicators (IABC), Atlanta Chapter. Awards were presented for Hayslett Group's work on behalf of the Georgia Department of Transportation, Sumter Regional Hospital and Gwinnett Medical Center.

IABC/Atlanta announced winners at the 2008 "Atlanta's Got Talent" Golden Flame Awards Banquet at the Renaissance Waverly Hotel at Cobb Galleria.

A Silver Flame Award was awarded to Hayslett Group, the Georgia Department of Transportation (GDOT) and partner McRae for the "Georgia 511" integrated marketing campaign. GDOT's Georgia 511 was launched in 2007 as our free statewide travel and traffic system. In June 2008, 511 reached its one-millionth-call milestone.

Hayslett Group won both a Silver and Bronze Flame Award in the categories of writing and public relations/employee communication for Sumter Regional Hospital's "Healthcare Heroes" speech and "After the Storm" crisis communication plan and response. Both communication items followed an EF-3 tornado that devastated the hospital on March 1, 2007.

The fourth award, a Silver Flame, was presented to Hayslett Group and Gwinnett Medical Center for the "Open Heart Gwinnett Microsite". This Web site, created in 2007, was constructed to inform and gain advocacy on why Gwinnett County needed an open heart surgery program. In June 2008, Gwinnett Medical Center was granted formal approval through Certificate of Need to implement an open heart surgery program that could start operating as early as 2010.